Marketing Specialist
About this job
Austrasia College Pty Ltd We are seeking a Marketing Specialist to identify market opportunities and plan, coordinate and implement marketing and promotional strategies for international student recruitment, with a focus on Latin American markets. The role reports to the Marketing Manager. Benefits Annual Salary: AUD 80,000 – 85,000 (based on qualifications and experience).
Superannuation: In line with the Superannuation Guarantee (currently 11.5%). Additional Benefits: professional development allowance, international travel opportunitiesfor recruitment events, employee support program. Task & responsibilities Prepare and execute marketing objectives, plans and programs to support the college’s business growth and student recruitment.
Research and analyse market information, including enquiry, application and enrolment data, to identify recruitment opportunities and the most suitable courses to promote in each market. Conduct competitor analysis, assess student recruitment trends and market conditions, and recommend marketing strategies to improve the college’s positioning and enrolment outcomes. Advise management on the marketing mix, including course offering, pricing promotions, advertising, sales promotion and distribution channels.
Develop ideas for marketing campaigns and promotional offers and distribute them through the college’s education agent network. Manage and develop relationships with education agents, including agency visits and agent training on the college’s courses and positioning. Develop marketing and promotional materials in line with the college’s brand and education marketing regulations.
Monitor and evaluate campaign and agent performance, and report results and recommendations to management Qualification & experience Bachelor degree or higher in Marketing, Communications, Business or a related field. At least 1 year of relevant experience in a marketing role. Experience in market analysis, campaign planning and promotional activities.
Strong written and verbal communication skills in English. Spanish language skills are highly desirable, given the focus on Latin American markets. Experience in the international education sector is an advantage.
About Company Austrasia College is a registered training organisation (CRICOS Provider Code 03659K, RTO 45303) located in the Sydney CBD, delivering vocational education programs to domestic and international students. ABN 33 616 949 412 Work Type: Full time Salary: $80000-85000 Job Publish: 04-11-2026 Job Expire: 04-12-2026 Apply on: Marketing Specialist Job here! This job is brought to you by workinitiatives.com.au.
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